INTERNATIONAL MARKETING-Research Methodologies Paper (week 3) Essay

INTERNATIONAL MARKETING-Research Methodologies Paper (week 3) - Essay Exampleeral, commercialise activities are tout ensemble those associated with identifying the particular wants and needs of a target market of customers, and then going rough satisfying those customers better than the competitors. This involves doing market enquiry on customers, analyzing their needs, and then making strategic stopping points about output design, pricing, promotion and distri yetion. As the world becomes a global village organizations are expanding their business from their country to all over the world. Marketing not only provides a strong base to any product but it also creates the image of the organization that the product belongs to. Marketing is not an old concept but the mixed ways in which it is done have evolved over a time period with the help of peak research. Marketing is done according to the tastes and preferences of the consumers and the culture to which they belong. To find ou t the tastes, preferences and other factors that effect consumers buying decision different research methodologies are applied by any organization before launching its product. By doing this an organization can estimate the success rate of its product or how much sales volition be generated by the product, this helps them in deciding whether to launch a product or not. Our organization has face a major boost in sales and profits since the last few years, the reason universe our effective marketing strategy. Proving that our current marketing strategy is prefect for the time being.After the success of organizations product in the domestic market due to an effective marketing strategy. The executive management team up has decided that the organization will market its top selling product in the international market as well. Highly professional people have carefully selected the international market that will entertain the organizations top-selling product. The international market would be of Germany. In order to make an effective marketing strategy, different research methodologies would be